This is a logo for a film producers and since I got the brief with the name, I knew it would be a fun work. ABRACADABRA is the spanish version of Hocus Pocus and thats why I imagined the complete application (including some magic).
I wanted to place this logo in context and I also design a few screens to show my client how the logo will work as an intro, recalling the same fun of the word and inspired by Saul Bass opening credits.
Logo Design and Motion for Abracadabra Film Producers.
Graphic Design and Motion: Karen López Pereney